Content marketing is one of the most common and powerful marketing tools for startup founders. The reason is simple - it could be done cheaply, and at the same time it could have huge impact if done ...

This first step is critical. Clarity will help with the writing and editing. Your book should provide the reader insights into your area of expertise. You must already be an expert and need to be able ...

Most people seem to have no idea the amount of toil that goes into writing a column such as this one. For some reason they seem to think that someone (like me) just sits down and spews out a bunch of ...

Writing can at times feel like birthing a Honda Civic: It's hard. It's not pretty. You sweat a lot. And writing can feel like inching your way along a pitch-black, long tunnel. You can make out only ...

For some people, writing an essay is easy and simple, just sit down at the computer and start typing. But it is much harder to write a successful essay. You might ask yourself whether it’s okay to pay ...

Of all the pearls of wisdom I’ve picked up over the years, among the most valuable consists of just three words: intuition is bias. The Romantic poets may have believed that intuition offers special ...