The obvious difference between business-to-business and consumer websites is the immediacy of conversion. B-to-b sales cycles are usually much longer, and often incorporate live salespeople and ...

JHU Sheridan Libraries launched a new website in July, and now staff are digging deep to figure out how to make it even better for students, faculty, and staff. If you would like to help, please fill ...

These days, we're always telling consumers coming to our Web sites to "simply" sign up for a service or make a purchase. But if your shopping carts are left abandoned, or your registration forms are ...

So, you’ve developed your site and done what you can to improve its search engine ranking, but what about website usability? You might have come across the term “website usability” in a number of ...

The digital transformation of library services has brought usability and user experience to the forefront of system design. Modern library websites are expected to be intuitive, accessible and ...

Let's suppose that the "usability" mantra you've heard over the past few years has finally convinced you that conducting user research with your target audience is an essential aspect of your ...

Ask an application or full-stack developer about the types of testing they perform on their applications, and they are likely to report on unit testing, API testing, and hopefully SAST (static ...

Usability testing is an invaluable research method that involves observing representative users interacting with your product to assess how easy or difficult it is to use. The key benefits of this ...

Jerry Cao is a content strategist at UXPin — a wireframing and prototyping app with built-in usability testing — where he develops in-app and online content for the wireframing and prototyping ...