We analyzed llms.txt across 10 websites. Only two saw AI traffic increases — and it wasn't because of the file.

Yep, back on comments from Google on the LLMs.txt file. Another question came up on Bluesky asking if the fact that some ...

Robots.txt just turned 30 – cue the existential crisis! Like many hitting the big 3-0, it’s wondering if it’s still relevant in today’s world of AI and advanced search algorithms. Spoiler alert: It ...

Shopify stores are now able to edit their robots.txt file, which gives owners more control over how search engines crawl their site. Tobi Lutke, Shopify CEO, broke the news this evening on Twitter ...

With AI eating the public web, Reddit is going on the offensive against data scraping. With AI eating the public web, Reddit is going on the offensive against data scraping. In the coming weeks, ...

In every corner of the SEO world, llms.txt is popping up in conversations, but it is frequently misunderstood and sometimes poorly explained. If you’ve heard someone call it “the new robots.txt,” or ...

After a slowish start, App.ads.txt adoption is surging, but there’s still an enormous longtail of apps that shrug their collective shoulders at the industry spec designed to cut down on app ad fraud.

Do you use a CDN for some or all of your website and you want to manage just one robots.txt file, instead of both the CDN's robots.txt file and your main site's robots.txt file? Gary Illyes from ...