There are two main publishing paths: traditional publishing and self-publishing. Each has its pros and cons. Books have a timeless nature to them. Long after you’ve retired from active business, your ...

Headlines can make or break the success of a single piece of content, or even an entire content marketing campaign. They’re probably the shortest component of your entire piece, yet they’re the most ...

This first step is critical. Clarity will help with the writing and editing. Your book should provide the reader insights into your area of expertise. You must already be an expert and need to be able ...

“Writing is easy. All you have to do is cross out the wrong words.” — Mark Twain As the bestselling author of five books, I can tell you without hesitation that the hardest part of a writer’s job is ...

What if you’re not stuck or blocked in your writing? What if you’re just confused about where the writing process actually begins? In this episode, I address the common feeling that come at the start ...

Content marketing is one of the most common and powerful marketing tools for startup founders. The reason is simple - it could be done cheaply, and at the same time it could have huge impact if done ...

Writing is a process – a set of predictable, repeatable steps in the journey to the finished work. While there are probably as many processes are there are writers, here are some of the identifiable ...

An essay should express continued thought and/or research on a particular subject. It is harder to collect and research information when it is all done at the last minute. Time management is integral ...