Sports Innovation Lab is a data, analytics, and insights leader trusted by global advertisers and sports bodies to deliver precision media targeting and optimize sponsorship strategy. The acquisition ...

NEW YORK — Today, Sportico and Athena Elite Sports announced the launch of Next Gen Sports Lab, a summer program designed to immerse high school students in the dynamic world of professional sports.

Nike will have a performance innovation and sports research lab within the Arthur M. Blank U.S. Soccer National Training ...

Sports data and technology company Genius Sports has acquired fan data firm Sports Innovation Lab, the two sides announced on Thursday, building on Genius’ 2024 launch of an omnichannel marketing ...

TORONTO--(BUSINESS WIRE)--The Future of Sport Lab proudly celebrates its 10th year of driving sportstech innovation with the launch of its 2025 Canadian sport incubator program. Sport tech startups ...

TALLAHASSEE, Fla. (WCTV) - Leon County students will soon have the opportunity to break into a new and potentially lucrative market: esports. Several renovations are expected to make their way to R.

For decades, access to sports has been limited for many communities of color, with barriers often extending beyond the playing field. This year, adidas is taking another step toward dismantling those ...

Google may have given the ad industry the equivalent of a seventh-inning stretch vis a vis identity-based targeting -- at least for now -- but that hasn't stopped big agencies and their clients from ...