Here's how to optimize for LLMs, knowledge graphs, and modern search engines and build a digital footprint recommendation engines trust. SEO is all about optimizing for, well, search. In 2018, I ...

Ever Googled yourself and wished for that polished informational box to pop up on the results page? That’s a Google Knowledge Panel. More than just a helpful box on the search engine results page ...

For over a decade, Google’s search results and Knowledge Graph treated “our” Danny Goodwin – the editorial director of Search Engine Land and SMX – as the same person as the Hall of Fame baseball ...