Was a clear objective posed? Every questionnaire should be guided by a simple, clearly articulated objective that highlights the topic of interest, the type of respondents and the primary research ...

Anyone who has taken a survey has likely been given the option to “check all that apply” when answering a question. The instruction is widely used in data collection because of its ease and efficiency ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. Pew Research Center often conducts surveys around the globe on sensitive topics, ...