CHICAGO--(BUSINESS WIRE)--Even as advertising and marketing budgets shrink across the board, auto insurers continue sending out a steady stream of marketing direct mail offers. Mintel Comperemedia, a ...

Older cars, more uninsured motorists and rate increases are prompting insurers to take a direct approach in communicating with consumers, according to Mintel Comperemedia. Even as advertising and ...

SAN FRANCISCO BAY AREA, Calif., Feb. 25, 2025 /PRNewswire/ -- Direct Connection Advertising & Marketing, a full-service agency specializing in the insurance industry, is thrilled to debut a new ...

Despite rising costs of paper, printing, and postage, the popularity and reliance on direct mail marketing by insurers remains strong and getting stronger. In fact, according to analysts, consumers ...

Even as advertising and marketing budgets shrink across the board, auto insurers continue sending out a steady stream of marketing direct mail offers. Mintel Comperemedia, a service that provides ...

"The theme of this Fall's meeting is 'Life, Disrupted,' which tells you that change and innovation are beginning to be felt in the life insurance markets as never before," remarked LIDMA president ...

ATLANTA, Aug. 17, 2023 /PRNewswire/ -- The Life Insurance Direct Marketing Association (LIDMA) is now accepting nominations for their prestigious "Innovation Award" of life insurance industry ...

19 th Annual LIDMA Fall Meeting & Business Showcase of industry leaders to take place at the Westdrift Manhattan Beach in Manhattan Beach, California from October 16 to October 19, 2022. The 2022 ...

ATLANTA, March 17, 2022 /PRNewswire/ -- LIDMA -- the premier non-profit organization dedicated specifically to supporting businesses and professionals active in direct sales of life insurance products ...

ATLANTA, Aug. 4, 2022 /PRNewswire/ -- The Life Insurance Direct Marketing Association (LIDMA) is now accepting nominations for their prestigious "Innovation Award" of life insurance industry companies ...