One key ingredient to ensuring that a company can earn excess returns over time: a durable competitive advantage. If a company has a successful product or service, it won’t be long before rivals try ...

A consumer-facing business app is a digital tool designed for direct interaction between a company and its customers.

30% of employees (and 44% of Gen Z employees) are likely to quit within the next six months due to a lack of support for their career development, so offering career development opportunities presents ...

Excessive downtime, workflow delays, aging vehicles, complicated compliance requirements. Maintenance processes can be a drain, but — with the right tools — they can also be a competitive advantage.

Make your content unmistakably your own—even if AI is part of your process. In this closing keynote, Robert Rose explores how B2B marketing writers like you can use AI as an effective writing partner ...