Big brands still want to be associated with elite players but creativity, humour and cultural cut-through are in short supply ...

It is just after daybreak and two dozen yellow T-shirts are making their way across Sheffield, from Bramall Lane in the south of the city to Hillsborough on its northern edge. There are young and old ...

The Premier League and Football League has announced that they will no longer allow adverts for Wonga, a loan company that charges up to 4,214% interest, to appear on its websites following a campaign ...

Emirates is gunning for the attention of football fans around the world, with a hat-trick of adverts in the latest instalment of its “Lovers of Sport” campaign. Featuring Arsenal stars – goalkeeper ...

Some of the greatest footballers of all time have worked closely with the sportswear giant, producing ads and promoting clothing Over the past two decades and more, sportswear giant Nike has shown ...

To welcome in the much-anticipated return of the Premier League, The Drum has opted to take football fans down memory lane with some of our favourite football adverts. Some are good, some are bad and ...

INDIANAPOLIS (AP) — The NCAA will allow commercial sponsor advertisements on football fields for regular-season games in all three divisions beginning this season, creating a new revenue stream for ...

Back in 1998, Brazil legend Ronaldo was at the very top of his game. It was the year when Nike filmed one of the most talked about football adverts of all-time, as the striker – along with team-mates ...

Last month, the professional organization representing FBS athletic directors issued what amounted to a veiled ultimatum. The "overwhelming majority" of those ADs at a Lead1 Association meeting in ...