We hear it all the time, in the business world, in the political arena, in marriages, anytime there is a disagreement or conflict: “Perception is reality.” This aphorism is often used to justify a ...

(By Jeffrey Hedquist) Rebranding can be a powerful strategy to maximize your client’s media investment, especially if they have a negative reputation. However, even if their perception in the ...

From confined spaces to cutting-edge aircraft, failures to align risk perception with reality can have catastrophic consequences. What steps can close the gap to improve safety outcomes. The gap ...

The colour pink doesn’t exist in the external world as a distinct wavelength of light but exists as a perception in our minds. Source: Akira Hojo | Unsplash Pink and the myth of the colour wheel Pink ...

A few years ago I climbed over a gate and found myself gazing down at a valley. After I’d been walking for a few minutes, looking at the fields and the sky, there was a shift in my perception.