If you’re in the email marketing industry, you have almost certainly heard about Apple’s announcement regarding a variety of new features designed to help users ...

Overview AI has shifted email marketing from fixed schedules to behavior-driven, personalized communication that respects ...

The most critical phase in a marketing team’s mix and overall multichannel strategy happens after you press send on an email campaign: the post-send and performance pillars of email marketing. During ...

If you talk to anyone who works in email marketing, they will tell you that deliverability is a moving target and that standards and best practices are always changing. Many of these best practices ...

Email marketing typically costs around $9 to $25 per month for a basic software package from the best email marketing platforms. But it can cost more or less depending on factors such as the volume of ...

There’s so much happening in marketing; search is upside down with generative AI, and social media platforms have algorithms that want to retain users. With all this, email marketing remains one of ...

Our research shows that HubSpot is the best email marketing platform for templates, offering a massive selection of options on top of an already rock-solid solution for attracting and retaining ...

Opinions expressed by Entrepreneur contributors are their own. E-mail marketing is an easy and cost-effective way for anyone to reach their target audience. We’ve seen it work for all kinds of small ...