As the real-life impact of the CrowdStrike and Microsoft outage continues to unfold, one thing is clear: building crisis communication strategies is an essential part of leadership. It’s a step that ...

Integrated communications can have a positive outcome on business results, such as increased revenue, improved customer loyalty and better brand reputation. Yet, believing integrated communications is ...

You only have to look at global brewer Anheuser-Busch InBev, which saw sales drop by 26 percent in 2023 following consumer backlash to an influencer campaign, to understand the importance of a good ...

There were a total of 343,348,964 victims of cyberattacks in 2023. According to the ITRC Annual Data Breach Report, this is up 72% from 2021, which previously held the all-time record for cyberattacks ...

In today’s rapidly evolving professional landscape, effective communication serves as a critical career cornerstone, particularly for Black professionals navigating complex workplace dynamics. The ...

Washington, DC: On November 22, 2024, the Executive Board of the International Monetary Fund (IMF) discussed a paper on the Review of the IMF’s Communication Strategy that outlines the objectives and ...

Business crises are almost inevitable in a fast-paced, constantly changing and social-media-hungry world. When an organization is in the midst of a crisis, it’s essential to provide stakeholders, ...

The last time your business decided on a sweeping, company-wide change, greenlit a new product or begrudgingly pulled the trigger on a mass layoff, who was in the room? If your communications team was ...

High-performing leaders understand the importance of implementing smart business strategies to drive sustainable growth. The right business strategy aligns a company’s objectives with the needs of its ...